Mobile Toggle
Heavy Duty Repair Forum

Matthew AguirreExecutive Sales Account Representative, 3M

Matthew is an Executive Sales Account Representative of 19 years with 3M Company. Matthew is a Collision Repair Specialist with emphasis in HD Truck and Commercial Vehicle for 3M Automotive Aftermarket Division.

John AshalPresident, Big Rig

Even though John’s first interests were in the life sciences, with a major in Molecular and Cellular Biology at the University of Arizona, He found working with his hands and mind in the vehicle repair field was much more satisfying, and, not to mention, better paying.  He has been in the commercial vehicle wheel alignment and frame business since 1992. From his independent shop, he began doing warranty work for OEM groups. He formed Big Rig Alignment and Tooling in 2011 to supply OEMs with higher quality, production level equipment for wheel alignment and ADAS calibration.  Commercial vehicle manufacturers currently make up 100% of Big Rig’s customer base.  Big Rig is located in Escondido, California with offices and a state-of-the-art R&D facility for HD wheel alignment and ADAS calibration. Production facilities are located in Poway, California.  John lives in San Diego, California with his wife Susie, who works for Big Rig as well. They have five grandchildren and spend a lot of their spare time keeping up with them.

Jim BarberDirector, Fleet Sales & Service -NA West, Bendix Commercial Vehicle Systems LLC

Jim Barber serves as Director – Fleet Sales & Service, NA-West at Bendix Commercial Vehicle Systems LLC, a member of the Munich, Germany-based Knorr-Bremse.

In his current role he manages the Bendix sales and service team for the western half of the U.S. as well as Mexico. Jim’s career in the commercial vehicle market spans over 30 years. He brings practical experience in service, dealer and fleet sales, and OEM account management.  

Barber joined Bendix in 2012 as an OEM account manager after working in the automotive and heavy-duty industry. During his tenure with the organization he has progressed through the sales organization, holding key account management roles. 

Jim began his career as a diesel mechanic and holds a degree from Mercer County Vocational Technical School and a Bachelor’s in Business Administration from American Intercontinental University.

Cindy BarlowDirector of Industry Relations, WyoTech

Cindy Barlow is the Director of Industry Relations for WyoTech in Laramie Wyoming. Cindy has always had a strong passion for the trades, and a personal commitment to bringing people together to accomplish great outcomes. Holding a Bachelor’s Degree in Business Administration from Colorado State University she demonstrates daily, the importance of collaboration by successfully connecting businesses across the nation, focused in the Diesel, Automotive and Collision fields, by developing strong long-lasting partnerships for WyoTech. Her efforts are moving the industry forward through her position with WyoTech and together, they are directly impacting the next generation of technicians entering the workforce nationwide.

Along with her track record as a successful business owner and leader, Cindy served her community as an elected official for 12 years. She is the Owner and President of Antelope Creek Outfitting, LLC, and she is a strong supporter of the American Truck Maintenance Council, serving as a member of the TMC Scholarship committee, she has also served for the last three years as the Industry Chairperson for Wyoming CTE.

Ray ChatfieldGeneral Manager, Truck Collision Services

Ray Chatfield, found himself in and out of the body shop business in the early stages of his career.  As a journeyman machinist by trade, an attendee of “The School of Hard Knox”, and a lifetime of trial, error and trial again he has gone from painting trucks in his driveway to starting a business with $1500.00 and no partners or bankers. He now owns two complete collision repair facilities in Michigan, that work on class 4-8 vehicles. They both operate as one stop shops that do everything, including collision, painting, media blasting, frame and alignments, complete graphics design and installation. Ray is married to his wonderful wife, Kris, of 41 years. They have three daughters and 10 grandchildren.

Mark ClaypoolPresident and CEO, Optima Automotive

Mark Claypool has worked in the fields of online web presence, marketing, occupational mentoring, training, workforce development and business education partnerships for nearly 40 years.  As an Automotive Management Institute (AMI) accredited master automotive manager (AMAM) he has founded four companies, two non-profits and one foundation in his career.  He is currently the President and CEO of Optima Worldwide Limited/Optima Automotive (a web marketing agency).  For 20 years Mark was a contributing editor for BodyShop Business magazine and a monthly columnist on web presence management.  He was also named AMI’s 2018 Training Provider of the Year.

Jamie ColePresident/Owner, Ace Truck Body & Trailer Repair

Jamie started as an employee with Ace in 2014 and brought in to help the company as they struggled with financial issues. She brings 20+ years of automotive financial knowledge.  She completed the necessary changes to the budget and controls to bring Ace to new heights. In July 2019, Jamie purchased the company from Al Karnitz the founder of Ace.  Since then she has not only financially changed the company but she also has put in so many procedures for the betterment of production, quality, and employee morale.  In Jamie’s personal life, family is important to her.  Therefore, she likes to keep things running as more of a “corporate family” with the controls needed for growth.

Brandon EckenrodeManaging Director, Collision Repair Education Foundation

Brandon has been in the collision industry for over 20 years, initially with I-CAR from 2002-2009 serving in their marketing department to then joining the Collision Repair Education Foundation (CREF) in 2009 when it became the philanthropic organization it is today supporting US high school and college collision programs, students, and instructors. Brandon was the organization’s lead fundraiser in helping to raise over $400 million for the collision programs since 2009 and helped showcase CREF as the collision industry’s main source for being able to gather /distribute donations but also help to connect these students with local and national industry employers. Brandon was recently appointed the Managing Director position and looks forward to leading the organization into the future so that not only students but also the general public better understand that many career paths available within this industry.

Jim HeilStrategic Account Manager USCA, Fleet and Truck MSO, PPG

Jim has been in the Collision Repair field for over 35 years and has been employed with PPG Industries for over 17 years. His career with PPG has always been focused on Commercial repair facilities. Jim is very knowledgeable in PPG’s Value Added Programs which help Commercial Repair facilities increase shop throughput, improve vehicle up time and deliver better collision center profitability. Currently, Jim leads a team of 7 specialists within USCA that focuses on providing these Value Added Programs to strategic Commercial Collision Centers and Fleets.

Jeramy HollowayDirector of Technical Training, Spanesi Americas

In my 25 years working in the Automotive Collision Repair Industry, I have served as a collision repair technician, an instructor for I-CAR, a collision repair instructor for Tesla, and a body shop manager.  My current role is Director of Technical Training at Spanesi Americas, a global leader in automotive collision repair equipment.

Kyle HoltCEO, Mentor Mentee

Kyle Holt is the CEO and co-founder of Mentor Mentee.  Mentor Mentee provides a systematic approach to implementing and managing the mentoring process so that automotive, collision, and diesel shops can grow their own technicians. Kyle is passionate about helping the next generation enter the industry and stay in the industry. Mentor Mentee is designed to make mentoring easy, repeatable, and to increase the chance of success for businesses, mentors, and mentees alike. 

Kyle Holt was previously the President and co-founder of S/P2, an online safety and environmental training program used by more than 250,000 students and employees annually, across 7,000 career tech education programs and the automotive industry.

Jennifer KingBusiness Analytics Manager, Automotive Refinish, PPG Industries

Jennifer King has had extensive formal training and experience in practical application of Six Sigma and Lean during her 20+ years with PPG.  Jennifer’s PPG career began as a bench chemist formulating industrial paints.  In 2000, she joined the Refinish group and since has held leadership positions in technical, quality assurance, production, and sales support.  Jennifer’s passion for others, entrepreneur spirit, and innate drive for continuous improvement are contagious and easily seen in her home and work life.

Kurt LammonPresident, Polyvance

Kurt Lammon has been president of Polyvance since 1995. During his tenure, Polyvance has pioneered nitrogen plastic welding in the collision repair market and has introduced a full line of Kenworth hood repair kits. Kurt has a bachelor of science in mechanical engineering from the University of Florida and an MBA from Carnegie Mellon University. He enjoys car restoration, motorcycles, hiking, biking, and camping with his family. Obscure fact: He and his band mates placed third three times in the air band competition at Dub’s Rock & Roll Bar in Gainesville, FL, winning $50 (and funding a binge at Waffle House) each time.

Phil LangleyVice President of Client Services, SCA Claims

As the Vice President of Client Services for SCA Claims, Phil is responsible for account management, sales and service nationally.   A 31-year veteran of the property and casualty (P&C) insurance services industry,  Phil has been involved in leadership roles and innovative projects directly related to claims services ranging from vehicle appraisal, mobile repair services, temporary housing and collision estimating.

Prior to joining SCA Claims, Phil has worked with Premiere Services, MyKey Insurance Housing, PDA Corporation CCC Information Services and maintained an independent claims services consulting practice.

Mark LeademDirector of Commercial Lines Property Damage Process, Progressive

Mark started his career in the body repair industry with Kenworth and Peterbilt in New Jersey and Pennsylvania. Mark has worked over 30 years in the Commercial Insurance industry.  His carrer includes Commercial Lines Field Specialist, Manager of heavy equipment claims operations and currently, Director of Commercial Property Damage Process responsible for organizational development and alignment, business results, implementation of process and technology.

Chris LeeVice President of Engineering, Great Dane

Chris’ long tenure in the transportation industry and technology field, combined with his track record of effective leadership and audacious experience allow him to be an influential individual in the transportation industry.  

He has served as a Vice President of Engineering for two largest transportation equipment manufacturers in the world and is actively engaged in industry associations such as Truck Trailer Manufacturing Association (TTMA) and Technology Maintenance Counsel of American Trucking Association (TMC).  He is an active chairman of Future Trailer Task Force at TMC and has served as a Chairman for Engineering Committee at TTMA. 

He graduated from University of Washing and holds a bachelor’s degree in Mechanical Engineering. He is a proud veteran who has served in the United States Navy as an officer during the Desert Storm Gulf war. 

Bernie ObryGeneral Manager, Coach USA-Perfect Body

Bernie started his career in a family body & mechanical shop. Eventually moving on by leveraging his skills to become an Independent Adjuster, owning two Property Damage Appraiser (PDA) franchises in New York and Massachusetts. After over a decade of providing appraisal services he found the best use of his now broad industry background was to help other shop owners, to open new shops or refocus their existing shops.  Bernie is General Manager of Perfect Body Co. a subsidiary of Coach USA located in North Bergen NJ.  A 47000 sq. ft. facility specializing in Class 5-8 vehicles with a focus on coach & transit buses.

Chuck OlsenSr VP of Automotive Technology, AirPro Diagnostics

Chuck Olsen has experience in every area of automotive repair and electronic/computerized systems with 43 Years’ experience in the automotive repair and technologies industry. Chuck is Co-Inventor of Remote Vehicle Programming System and Method, Developed Remote Connections with OEM and high-level scan tools to vehicles, from inception, to proof of concept, to functional products and services. Chuck currently maintains ASE Master Technician certification and participates in multiple trade organizations and committees including: I-car, ASE, NASTF, ETI, CIC, SCRS, Diagnostic Network,  and is an adjunct instructor for automotive technology at Florida State College Jacksonville, Chuck takes every opportunity to expand and share knowledge of products, with  applications of new technologies.

Aaron PolzinGeneral Manager, Budget Truck and Auto

Aaron Polzin is the General Manager at Budget Truck and Auto where he is responsible for overseeing the day to day operations of business, among other responsibilities. Aaron is a graduate of the University of Wisconsin Eau Claire, earning his degree in Information Systems.  Prior to joining the family business early in 2019, he was a Product Manager in technology for Kohl’s Department Stores for five years where he was responsible for helping to develop multiple different in store technologies including Amazon Returns and Point of Sale. Even though Aaron has been working in the automotive industry full time for a little over three years, he has shown a passion for wanting to improve and help move the industry forward.

Greg PotterCTO, ETI

Greg has over 36 years’ in the automotive service tool industry and is active in over 25 SAE and ISO standards committees. Greg participated on the I-CAR board of Directors 2006-13, and has been employed by Snap-on tools, SPX-OTC and Chief Technologies. Greg has worked with ETI since 1996. Greg has held numerous positions within ETI including the Institutes President from 2004–06, Technical Manager 1994-97, Scan Tool Group Chair 2010-14. Greg holds a Masters Degree in Business Administration, Bachelors in Electrical Engineering and an A.Aps in Mechanical Engineering Technology.

Brian ScreetonSupervisor, Technical Service Training, Bendix Commercial Vehicle Systems LLC

Brain Screeton serves as Supervisor – Technical Service Training at Bendix Commercial Vehicle Systems LLC, a member of the Munich, Germany-based Knorr-Bremse. He offers over three decades of comprehensive technical and service engineering expertise. In his current role he is responsible to help support the continued expansion of the company’s internal sales force technical training as well as management of the renowned in person Bendix Brake School. 

During his tenure he has helped implement training to support new Bendix product launches, a robust customer in-person and virtual training agenda and has been the driving force for Bendix’s involvement in key industry events such as the annual TMC SuperTech competition. Screeton, who holds a Class A CDL, joined Bendix in 2015 as a regional service engineer supporting the service and on-site training needs of the Bendix customer before moving to his supervisory role for the venerable Bendix field service training team in 2018. 

He came to Bendix after a 16-year career in progressive test technician roles and as a member of the product integrity engineer team at International Truck and Engine Company and its parent organization, Navistar, Inc. Screeton began his career as a diesel truck technician with Cummins Mid-States Power and Waste Management. Brian is an ASE Certified Master Truck Technician. He holds an Associates Degree in Business – Automotive Diesel Technology from University of Northwestern Ohio, Lima Ohio, along with a Bachelor of Business Administration and an MBA from Indiana Wesleyan University in Fort Wayne, Indiana.

Collin ShawPresident and COO, HDMA

Collin Shaw is President and COO of the Heavy Duty Manufacturers Association (HDMA), a role he has held since March 2022. In this role, he oversees the day-to-day management, P&L, and future strategy of HDMA. HDMA represents over 150 suppliers to the heavy commercial vehicle and operates under the umbrella of the Motor & Equipment Manufacturers Association (MEMA). Through its four divisions, MEMA represents over 800 suppliers to the automotive industry and the largest sector of manufacturing jobs in the United States. 

Collin Shaw brings nearly 15 years of experience in the mobility industry from the automotive and commercial vehicle sectors. He has worked for global companies and brands, with roles in marketing, communications, strategy, digital solutions, and business development. At FCA (now Stellantis), Shaw served as global brand manager for Jeep and served in Chrysler’s Leadership Development Program. While at WABCO, he partnered with heavy-duty OEMs to develop advanced technology roadmaps. Most recently, Shaw was responsible for North American business strategy at ZF Group.

Collin is a graduate of the University of Utah with a Bachelor of Arts in Economics with a Minor in Chinese Language and a Master of Business Administration from the University of South Carolina. In his spare time he enjoys spending time with his wife Michelle and two kids Delilah and James.

Niel SpeetjensSenior Manager, I-CAR

During nearly 27 years in the automotive field, Niel has developed a diverse skill set, both as a business owner and staff Subject Matter Expert, and currently is assisting with I-CAR’s plans for a second technical center. His diagnostics expertise and work in leading technologies like ADAS and electric vehicles provides him with a rich background to draw from for his other passions for technical training and speaking. He supports several technical committees; developed training curriculum and instructed 10,000 students annually for a Tier 1 Automotive supplier; holds a number of certifications, including High Voltage Technology Trainer; authored articles for the automotive trade press; and has spoken at automotive association events and international industry seminars.

James SvaasandVice President Collision Repair Operations, Penske

James Svaasand is vice president of collision center development and operations for Penske Truck Leasing. His areas of responsibility include managing the company’s North America collision center locations and directing the organization’s related strategy.

The year 2022 marks his 40th year with Penske. Prior to assuming his current role in 2001, Svaasand was the general manager of business ventures in the maintenance department. He has also worked as a district manager in Reading, Pennsylvania. ,Philadelphia PA and New York City.

Drew WalkerEV Product Marketing Manager, Ford Pro

Drew Walker serves as EV Product Marketing Manager at Ford Pro (commercial division of Ford Motor). In his current role he manages now, near and far commercial EV marketing activities and recently led the launch of the 2022 E-Transit. Drew has held multiple roles within Ford, across marketing, finance and strategy skill teams during his 4 years with the company. Prior to Ford, Drew was an engineer at an early stage battery technology company, 24M Technologies, and later attended MIT for graduate school.

Tony YermanFixed Operations Consultant , National RV Dealers Association

Tony Yerman, Master Certified RV Technician, through the RV Industry Association (RVIA) and the RV Technical Institute (RVTI), and author of the RV Damage Repair Estimator manual, brings the industry’s focus to estimating and repairing damaged RVs. This presentation will leave attendees with a higher understanding of the RV industry as a whole, as well as the repair and parts processes involved with storm, vandalism, and RV collision damage. Also to be provided are some simple and less invasive repair techniques and parts acquisition strategies.